Catches the readers attention
The lead sentence catches the readers attention and relates to the topic.
The introductory paragraph tells the most important facts and answers the questions:
Basic facts are covered first and reemphasized often to help get them encoded into memory.
- chronological — the article may be a narrative of some sort.
- cause and effect — the reasons and results of an event or process is examined.
- classification — items in an article are grouped to help aid understanding
- compare and contrast— two or more items are examined side-by-side to see their similarities and differences
- list — A simple item-by-item run-down of pieces of information.
- question and answer —such as an interview with a celebrity or expert+
- final quote
- descriptive scene
- play on the title or lead
- summary statement